India is expected to have close to 165 million mobile Internet users by
March 2015, up from 87.1 million in December 2012 as more people are
accessing the web through mobile devices and dongles, a report by
Internet and Mobile Association of India (IAMAI) and IMRB said Wednesday.
According
to the report, the number of mobile Internet users increased to 87.1
million by December 2012 from 78.7 million users in October 2012, who
accessed Internet through dongles and tablet PCs.
This is expected to grow further to 92.9 million (by March 2013), 130.6 million (by March 2014) and 164.8 million by March 2015.
The number of mobile Internet users in the country stood at 4.1 million in March 2009, the study said.
Of
the 78.7 million users in October 2012, 61 million Off-Deck users
(accessing sites other than sites of the operator), 15 million On-Deck
users (accessing only sites specified by the operator), the report said.
"The
remaining 2.7 million users accessed the Internet using dongles (i.e.
connected to Internet using 2G, 3G or high-speed data cards)," it added.
The
report said an average monthly bill of a user who access Internet on
mobile devices is Rs. 460. Of this, about Rs. 198 is spent towards
Internet expenses.
"This is a very healthy trend as it shows
willingness of the users to spend nearly 40 percent of the bill towards
Internet access. The rest is spent on voice services," the report said.
Email,
social networking services (SNS) and messengers have high usage among
mobile Internet users. The report found that accessing online videos,
games or reading online news is done about 2-6 times a week.
While
online games are accessed by nearly 50 percent of the mobile Internet
users, less than 30 percent of users read online news and watch online
videos, it added.
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